Cuisine gets specific.
Year-on-year growth in cuisine-category users, versus +3.1% in overall tracked users.
Source: page 9 ↗ THE 2027 EDITIONIN COLLABORATION WITH NELLYRODI
THE PLACES THAT BRING US TOGETHER
THE HUMAN TOUCH ↗A NEW APPETITE
FOR MEANING
2027
FOR MEANING
2027
A cultural forecast. A behavioural lens. Your next story.Read the full report ↗
01 / YOUR EDITORIAL STARTING POINTSix ways into the story
Good stories start
with the right angle.
Choose your beat. Take a headline, a ready-to-use introduction and the evidence behind it.
Headlines and introductions are suggested editorial copy, not attributed quotations. Each brief separates observed data from cultural interpretation.
02 / THE NUMBERS BEHIND THE SHIFTObserved on TheFork
More intention.
Still spontaneous.
Diners are getting clearer about what they want. That doesn’t mean they decide long in advance.
The last-minute table.
Of bookings happen within three hours of dining. 18.9% happen within the last hour.
Source: page 10 ↗Making pleasure count.
Of users who booked between March and July 2026 did so with an offer or menu.
Source: page 14 ↗THE REPORTING NOTE
These figures describe behaviour on TheFork, not the entire restaurant market. Periods, populations and metrics vary by analysis. See the report’s Sources & Method on page 38.
THE BIG PICTURE2026 expanded
2026 expanded
what a restaurant
could be.
2027 refines
what matters most.
Five diner expectations shape the forecast: value, experience, connection, individuality and guidance.
Explore the framework ↗03 / THE RESTAURANT OF TOMORROWNellyRodi’s prospective lens
Nine shifts.
A new restaurant era.
From neighbourhood belonging to visible craft. Explore the ideas shaping the report’s vision for 2027.
01 / LIVING INSTITUTIONSDirectional forecasts, not predictions of universal behaviour. Restaurant examples are qualitative illustrations from the report’s international benchmark.
04 / THE PRESS DESKGet straight to the source
Your next story,
ready to
take away.
The full report, copyable editorial briefs and a collection of restaurant and dining images. No form to fill in.
THE ORIGINAL / PDFThe full
Six editorial
Nine fresh
The full
2027 report
43 pages of behavioural evidence, cultural analysis, forecasts and methodology.
Download report ↓STORY STARTERS / TXTSix editorial
briefs
Suggested headlines, introductions, key evidence and page references in one file.
Download briefs ↓THEFORK RADAR 2027 / IMAGE KIT
Nine fresh
visual perspectives
Nine dining images, original-resolution files, simple captions and a practical print-size guide.
Download image kit ↓Read the signals.
Keep the context.
Observed behaviour
Proprietary TheFork data on search, discovery and booking. Platform behaviour does not establish consumers’ motivations or represent the whole market.
Cultural interpretation
NellyRodi’s framework places behavioural signals within wider shifts in aspirations and lifestyles. These interpretations go beyond what the platform data alone can show.
Prospective signals
The nine restaurant responses are directional forecasts informed by cultural research, external evidence and an international restaurant benchmark.
How to attribute this report +
Suggested source line: “Source: TheFork’s Radar 2027, developed in collaboration with NellyRodi.” Add the relevant page number and the measurement period where stated. Attribute third-party findings to their original source as identified in the report. Suggested editorial copy on this site is not a spokesperson quote.